Amazon Prime Video is Amazon’s flagship streaming service, included in the broader Amazon Prime membership or available as a standalone subscription. (dealnews) It offers a mix of licensed TV shows and movies, original series, and add‑on premium channels. (Reviews.com)
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Pricing & Plans
- As part of Amazon Prime, it comes bundled with shopping perks. (NerdWallet)
- Standalone Prime Video costs around $8.99/month, per recent pricing. (dealnews)
- Prime Video now includes ads by default, though you can pay extra (about $2.99/month) to remove them. (Reviews.com)
Content & Originals
- Originals: Prime Video has strong original programming, including hits like The Boys, Reacher, The Marvelous Mrs. Maisel, and newer 2025 shows like Overcompensating. (TechBloat)
- Licensed Library: There’s a large back-catalog of movies and TV, spanning genres and eras.
- Movies to Rent/Buy: Apart from included content, Prime Video also operates as a digital storefront where you can rent or buy new releases. (Reviews.com)
Features & User Experience
- Device Support: Compatible with a wide range of devices (smart TVs, phones, tablets, etc.). (Boogger)
- X-Ray Feature: A useful tool that shows cast, trivia, and songs while you watch. (TechBloat)
- Watch Parties: Lets you host synced viewing with friends. (TechBloat)
- Updated UI: In recent updates, Amazon improved navigation — adding a new menu bar (Home, Movies, TV, Live TV), clearer distinction for “Prime included” content, and smoother animations. (About Amazon)
Strengths / What Works Well
- Great Value for Prime Members: If you’re already paying for Amazon Prime for shipping or other perks, Prime Video feels like a major bonus. (Reviews.com)
- Diverse Catalog: The variety is strong — from big-budget originals to niche films.
- Add‑On Channels: You can subscribe to other streaming apps (like HBO Max, Paramount+) through Prime Video’s “Channels,” making it a central hub. (Reuters)
Drawbacks / Criticisms
- Ads Backlash: Many users are unhappy about ads in Prime Video and the extra fee for ad-free, especially since some premium features (like Dolby Vision / Dolby Atmos) are reportedly locked behind the ad-free tier. (Reddit)
- UI Clutter: The interface can be confusing; there’s a mix of “included with Prime” content, rentals, and add-ons which sometimes makes it hard to navigate. (IIDE – The Digital School)
- Inconsistent Quality: Streaming quality can be variable depending on device or connection. (Nordic Perspective)
- Content Removes / Rotates: Some users report frustration when titles disappear or when “included” content ends up requiring extra payment. (ProjectManagers.net)
User Sentiment
- On Reddit, you’ll find a mix: some argue it’s no longer worth it just for video, especially with the ad changes. (Reddit)
- Others still appreciate it as part of the Prime bundle, especially if they use Amazon for shopping. (Reddit)
Bottom Line
Amazon Prime Video is very attractive if you’re already paying for Amazon Prime — offering solid original shows, a big library, and the convenience of add-on channels. But if you’re looking for a super “premium, ad-free” streaming experience, the default ad-supported tier plus UI clutter may feel like a compromise. Depending on how much you use Prime’s shopping features, Prime Video’s value can swing either way.
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